About Us
At Endura Sports, we’re dedicated to helping athletes, teams and everyday individuals stay cool, recover faster and perform at their best.
Through our premium quality cooling towels and performance focused gear, we deliver simple, effective solutions that make a measurable difference in comfort, endurance and overall wellbeing.
Unlike many suppliers, we own our manufacturing facility. The factory has a dedicated team of over 40 skilled professionals, ensuring strict quality control, reliable production and the flexibility to handle everything from small test batches to large-scale global orders. This direct control means consistent product quality, faster lead times and competitive pricing for our partners.
We work closely with sports clubs, academies, event organisers and retailers to provide custom branded, high in performance gear tailored to your needs.
With full in house production capabilities and global distribution, Endura Sports eliminates middlemen and delivers a seamless, end to end solution for our clients.
As both the manufacturer and supplier, we’re more than just a product provider, we are a true performance partner, empowering organisations to offer innovative, on demand products without the added complexity or cost.
Trusted worldwide by businesses, athletes and consumers, Endura Sports is building a cooler, higher-performing future.
At Endura
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Rising Global Demand
The global cooling towel market is projected to grow from around $0.7 billion in 2024 to over $1.4 billion by 2033, driven by increased sports participation, hotter climates and demand for recovery products.
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Efficient Large Scale Production
Owning factories with 40+ skilled workers at each location allows for fast turnaround times and consistent quality. This means you can produce thousands of custom branded towels per month, meeting both small and large orders without delays.
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Seasonal & Event-Driven Spikes
Demand peaks during summer months, major sports seasons and marathon or tournament periods, especially in hot weather regions like the USA, Middle East and Southern Europe. Making strategic production planning essential.